Tudor is a Swiss watch manufacturer founded in 1926. Hans Wilsdorf, Rolex’s founder, wanted to produce watches in the more affordable range of the watch scale. He desired to cater to watch aficionados who collected timepieces with a limited budget. He wanted to make beautifully crafted watches to be available at a lower price point.
Being known as Rolex’s gentler sister, Tudor watches established its credibility quickly in the watch scene. It adopted most of Rolex’s innovative features like the waterproof Oyster case. It performed amazingly well for the next 40 years.
In 2009, Tudor relaunched itself to a global audience by releasing new models and series.
What Makes Tudor Watches Great?
Most Tudor watches take after Rolex’s designs; however, they also boast vital features that are iconic and unique. Tudor watches boast beautiful aesthetics that no other watch has. It has a bi-color bezel and iconic square-tipped hands known as snowflakes – a signature feature for some Tudor models. The watch dials look stunning and eye-catching without being over the top.
These watches also feature fabric straps which are highly durable and breathable. They are as durable as metal or leather straps, but they offer increased flexibility. Just because it’s made of fabric, it doesn’t mean it’s tacky. Tudor outsources their watch straps from a firm that makes the same medal that the Vatican gives. Watch loves can genuinely expect the highest quality from a Tudor watch.
Aside from aesthetics, Tudor offers functional watches. They have models that provide 150-meter water resistance. Their watches also feature totalizers and reserves of up to 50 hours. These innovative features are not surprising since Tudor is most famous for its catalog of tool watches.
Tudor packs excellent looks and features at a very reasonable price point. It gives a luxurious vibe and functionality at a fraction of the cost compared to high-end brands like Patek Philippe or Rolex.
Tudor watches are great-looking, functional, durable, and high-quality wearable tools available at a fairer price point. All those factors together in a timepiece are what makes Tudor watches amazing.
Which Tudor Watches Make a Great Investment?
Not all watches hold their value. Market perception plays a significant role in judging whether a timepiece might be a good investment or not. If a watch model is not seen as a desirable model in terms of function and design, it may be deemed less valuable. On the other hand, models who see limited production can see premium added to its price due to scarcity and uniqueness.
Reputation also adds value to manufacturers and the watches they sell. Tudor built a great image over the years by having celebrity ambassadors to campaign for their brand. When David Beckham joined Tudor for an ad campaign, it strengthened Tudor’s trustworthiness and reliability as a watch manufacturer. It also helps that Tudor has the latest cutting-edge technology, innovative design and concepts, and the highest quality materials. The public’s perception of Tudor makes their watches an excellent investment.
Tudor watches like the GMT, Black Bay Fifty-Eight, and Heritage Black hold their value well. Other Tudor models have their prices increase over time, proving them to have a higher return on investment. Models like the Submariner and Tiger even have their values double.
If you’re looking to invest in a watch, here are some of the best Tudor watches to check out:
1. Tudor Black Bay
Considered Tudor’s flagship model, Black Bay watches are impressive sports watches developed in-house with reserves lasting 70 hours. They come in various models – some are crafted in bronze, while others come in steel or gold. These models give off a motorsport vibe with their black face and yellow gold chronographs. The 2017 Tudor Black Bay Chrono costs around $4000. The two-tone Tudor Black Bay in stainless steel and gold stands at the same price point. These models often deliver a good return in investment, primarily since they feature in-house calibers.
If you don’t watch a pre-owned watch, you can get a Tudor Black Bay 7923 for under $3000. These watches last long and come with a great resale value.
2. Tudor Submariner
If you are planning to invest in a diving watch, the Tudor Submariner is a timepiece that will retain its value. Its rarer manual winding Big Crown military versions are even more coveted in the market. The Submariner watches released in the 50s, and 60s like the 7923 are scarce and have seen an increase in prices. Meanwhile, models like the 7016 have doubled in value. The Submariner 9401, which was made for the French Navy, now sells for around $22,000.
3. Tudor Pelagos
Tudor Pelagos watches boast a lightweight titanium case with remarkable water-resistance with a helium escape valve perfect for diving. These watches are for divers, scientists, and underwater photographers. Its most common feature is its patented fold-over clasp which can shorten or lengthen depending on underwater pressure. It can accommodate the changes of the diving suit – expanding or compressing depending on the environment. Tudor Pelagos watches cost around $3300. The use of premium materials and innovative technology continues to charm watch aficionados globally.
Invest in Tudor Watches
Tudor spent a few years in hiatus, and when they relaunched, they offered a massive variety of tool watches that are great for sports, diving, and adventure. Tudor models are rare and extremely functional, and reliable has proven to hold their value even as time goes by. Many of the models even have prices that double after a few years.
Other Tudor models like the Heritage Black Bay and the GMT lose less than 30% of their original value, while watches from other brands depreciate around 60%. This difference can demonstrate just how well Tudor is as an investment. If you are thinking of investing in a Tudor, look no further and buy one today!
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